CAKE Technologies Limited (“we”, “our” or “us”) are committed to protecting and respecting your privacy.
This policy (together with our User Terms of Service http://www.thecakeapp.com/terms and Cookies Policy http://www.thecakeapp.com/cookies_policy explains how we will use any personal data that we collect from you or that you provide to us through your use of the website www.thecakeapp.com or our CAKE mobile application (together, the “Platform”), or through other communications related to the Platform. Please read the following carefully.
By visiting www.thecakeapp.com or downloading the CAKE mobile application, you are accepting and consenting to the practices described in this policy.
For the purpose of the Data Protection Act 1998 (the “Act”), the data controller is CAKE Technologies Limited of Royal Studios, 41 Wenlock Road, London N1 7SG. Our ICO Registration number is ZA187208.
We may collect and process the following information about you:
You may give us information about you by filling in forms on our Platform or by corresponding with us by phone, e-mail or otherwise. This includes information provided by you when you register to use our Platform, use our service to and when you report a problem with our Platform. This may include:
We do not collect payment information from you. This will be collected directly from you by our third party payment processor, a PCI DSS compliant payment gateway.
On each of your visits to our Platform we may automatically collect the following information:
We will receive information about you and your order/ tab from the venue partners which you visit and in which you use the CAKE mobile application.
We may also receive information about you if you use any services of any other third parties which we work closely with (including, for example, social network providers (through which you may log into the App), search information providers, sub-contractors in technical or payment and business partners) and we receive the information from them.
We use the information held about you in the following ways:
In addition, we may disclose your personal data to our venue partners’ for the purpose of measuring and understanding their customers’ use of the App and their food and beverage preferences, as well as related data analysis and research purposes. Venue partners will not disclose your information to any other party or use your information for any other purpose, unless you have consented to be contacted by them for marketing purposes (as explained above).
Your personal information may be shared with any member of our group, which means our subsidiaries, our ultimate holding company and its subsidiaries, as defined in section 1159 of the UK Companies Act 2006.
We may also share your information with the following selected third parties:
Unfortunately, the transmission of information via the internet is never completely secure. Whilst we will do our best to ensure that your personal data is protected, we cannot guarantee the security of your data transmitted to our site; any transmission is at your own risk. Once we have received your information, we will use strict procedures and security features to try to prevent unauthorised access.
Your data will be kept by us only for as long as it is useful for the purpose that you supplied it to us for.
You retain right to request that we do not process your personal data, including for marketing purposes. As described in the ‘Uses Made of Your Information’ section, we will inform you if it is our intention to use your data for such purposes or if we intend to disclose your information to any third party for such purposes. You may exercise your right to prevent such processing by checking certain boxes on the forms used to collect your data. You can also exercise the right at any time by contacting us firstname.lastname@example.org.
Our Platform may, from time to time, contain links to and from the websites of our partner networks, advertisers and affiliates or other third parties. If you follow a link to any of these websites, please note that these websites have their own privacy policies and that we do not accept any responsibility or liability for the processing of your data by the operators of these third party websites. Please check these policies before you submit any personal data to these websites.
You have the right to access and request the correction of information held about you in accordance with the Act. Please note that access requests may be subject to a fee of £10 to meet our costs in providing you with details of the information we hold about you.